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閿璺氳蒋浠-涓撴敞蹇熸秷璐瑰搧琛屼笟锛
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FMCG琛屼笟甯傚満娲诲姩妫鏍
娲诲姩妫鏍哥郴缁
鐫f煡鍙互閽堝甯傚満娲诲姩鎵ц鎯呭喌涓嬪彂鏍告煡浠诲姟閫氱煡涔︾粰鐩戝療妫鏍革紝鐫f煡涔熷彲浠ヨ嚜宸辨鏍革紝鐒跺悗灏嗘牳鏌ヤ换鍔¢氱煡涔︿腑瑕佹牳鏌ョ殑甯傚満娲诲姩鏍规嵁鍚勮嚜鎯呭喌鐢熸垚涓嶅悓鐨勬鏍告姤鍛婏紝浣挎鏍告洿鍔犳槑纭寲銆傜洿瑙傛竻鏅扮殑妫鏍哥粨鏋滄湁鍒╀簬鍙婃椂鍙戠幇骞惰В鍐抽棶棰橈紝杩樺彲浠ラ拡瀵规鏍稿紓甯哥殑娲诲姩鎴栬呰垂鐢ㄧ粰浜堣礋璐d汉璀﹀憡锛屼粠鑰屾彁楂樺競鍦鸿礋璐d汉鐨勫伐浣滆矗浠昏鐭ュ害锛屾湁鍔╀簬淇冭繘鍏徃鏇村ソ鐨勬墽琛屽競鍦烘椿鍔紝缁熺绠$悊璐圭敤寮鏀儏鍐碉紝妫鏍哥粨鏋滆繕鍙互浣滀负璐圭敤鏍搁攢鏈夋晥鐨勫垎鏋愪緷鎹

FMCG琛屼笟甯傚満娲诲姩妫鏍

鐫f煡鍙互閽堝甯傚満娲诲姩鎵ц鎯呭喌涓嬪彂鏍告煡浠诲姟閫氱煡涔︾粰鐩戝療妫鏍革紝鐫f煡涔熷彲浠ヨ嚜宸辨鏍革紝鐒跺悗灏嗘牳鏌ヤ换鍔¢氱煡涔︿腑瑕佹牳鏌ョ殑甯傚満娲诲姩鏍规嵁鍚勮嚜鎯呭喌鐢熸垚涓嶅悓鐨勬鏍告姤鍛婏紝浣挎鏍告洿鍔犳槑纭寲銆傜潱妫鏍告煡涓昏鍖呮嫭锛氫笅鍙戞牳鏌ヤ换鍔°佹垜鐨勬牳鏌ヤ换鍔°佸簱瀛樻牳鏌ユ姤鍛娿佷复鏃朵績閿娲诲姩銆佸皬搴楅檲鍒楁椿鍔ㄣ佷釜妗堟牳鏌ユ姤鍛娿佷笓椤硅垂鐢ㄦ墽琛屾儏鍐点佹潯鐮佽繘鍦烘牳鏌ユ姤鍛娿佽繚瑙勮繚绾鍛婇氱煡涔︺佹牳鏌ヤ换鍔¢氱煡鏌ヨ銆佹牳鏌ユ姤鍛婃煡璇€佺潱妫鏍告煡缃戠偣鏁扮粺璁°佹牳鏌ラ氱煡涔﹂檮浠剁鐞嗐佽繚瑙勮鍛婇氱煡涔︽煡璇㈢瓑銆

 蹇秷琛屼笟甯傚満娲诲姩璐圭敤妫鏍

涓昏閽堝宸茬敓鏁堢殑甯傚満璐圭敤鐢宠杩涜鏍告煡锛屼篃鍙互瀵规煇浠朵簨鎯呰繘琛屾牳鏌ャ

1銆佹牳鏌ヤ换鍔¢氱煡涔

閽堝甯傚満娲诲姩鎵ц鎯呭喌涓嬫牳鏌ヤ换鍔¢氱煡涔︼紝骞舵彁浜ゅ埌妫鏍镐汉閭i噷鍋氭鏍告姤鍛婏紙鐢辨鏍镐汉鍛樹娇鐢紝鏌ョ湅鎴戠殑鏍告煡浠诲姟锛岄拡瀵规牳鏌ヤ换鍔″彲浠ョ敓鎴愮浉搴旂殑鏍告煡鎶ュ憡锛屾敮鎸佸鐞嗐侀鍥炪佹煡鐪嬬瓑鎿嶄綔锛夈傚彲浠ユ牴鎹競鍦烘椿鍔ㄧ殑绫诲瀷鐢熸垚鍚勭被妫鏍告姤鍛娿

鏍规嵁鏍告煡鎶ュ憡鍙互鑷姩鍒ゅ畾鏍告煡浠诲姟閫氱煡涔︾殑鏍告煡缁撴灉銆

 甯傚満娲诲姩鏍告煡浠诲姟閫氱煡涔

2銆佹鏍告姤鍛

閽堝鍚勭娲诲姩銆佹儏鍐佃繘琛屾牳鏌ワ紝鏀寔鍚勭被妫鏍告姤鍛婏紙搴撳瓨鏍告煡鎶ュ憡銆佷釜妗堟牳鏌ユ姤鍛娿佹潯鐮佽繘鍦烘牳鏌ユ姤鍛娿佷复鏃朵績閿娲诲姩銆佸皬搴楅檲鍒楁椿鍔級锛屾鏍歌繃绋嬩腑鏀寔淇敼妫鏍哥綉鐐规暟淇℃伅锛屾敮鎸佽嚜鍔ㄥ垽瀹氭鏍哥粨鏋滐紝骞朵笖鏍规嵁妫鏍哥粨鏋滃彲鑷姩閿佸畾瀹℃壒浜恒

鏀寔缁熻鏍告煡鐨勭綉鐐规暟銆佷笓椤硅垂鐢ㄦ墽琛屾儏鍐碉紝骞朵笖鎻愪緵鏌辩姸鍥句娇涔嬫洿鍔犵洿瑙傦紝渚夸簬鏌ョ湅銆

 甯傚満娲诲姩璐圭敤妫鏍告姤鍛婃牳鏌ユ姤鍛

3銆佽繚瑙勮繚绾鍛婇氱煡涔

杩濊杩濈邯璀﹀憡閫氱煡涔︿富瑕侀拡瀵瑰紓甯哥殑鏍告煡鎶ュ憡锛屼篃鍙互閽堝鐗瑰畾浜嬩欢銆傝鍛婇氱煡涔﹀彲缁欒璀﹀憡浜轰竴瀹氭椂闂寸殑鐢宠瘔鏈燂紝濡傚湪鐢宠瘔鏈熷唴娌℃湁鐢宠瘔锛岀郴缁熸敮鎸佸湪瑙勫畾鏃堕棿鍐呭己鍒跺綊妗c

 杩濊杩濈邯璀﹀憡閫氱煡涔

4銆佹敮鎸佸悇绉嶆煡璇

涓洪泦鍥㈤瀵肩敤鎻愪緵缁煎悎鏉′欢鏌ヨ鏍告煡浠诲姟閫氱煡涔︺佹牳鏌ユ姤鍛娿佺潱妫鏍告煡缃戠偣鏁般佽繚瑙勮繚绾鍛婇氱煡涔︾瓑銆

 甯傚満璐圭敤鏍告煡鎶ュ憡鏌ヨ

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